ARC: Upping Your Digital Savvy PANEL (July 29, 2021)

ARC: Upping Your Digital Savvy PANEL (July 29, 2021)

With Christa Conte, SVP & Head of Digital Commerce, NA, Hotwire Global (Moderator), Aaron Kwittken, Founder/Chairman, KWT Global & CEO/Founder, PRophet, Nicholas Love, Vice President of Digital Marketing, G&S Business Communications, and Emma Wolfe, Vice President, Kite Hill PR     

Agencies are tapping digital platforms at a dizzying pace and it’s making the work more effective, more efficient, more measurable and you’ll hear from this panel, more fun.. Four “prophets’ in this space will take you on a whirlwind tour of how agencies are using technology and how you can thrive in one of the fastest growing areas in our industry.

About Christa Conte: Christa Conte is SVP and head of Digital Commerce for global communications consultancy, Hotwire. Based in the New York area, Christa shares her 15+ years of integrated communications experience leading clients in the ecommerce/retail and adtech/martech industries through global campaign launches, rebrands, crises, pivots and more.

About Aaron Kwittken: Aaron is founder and CEO of PRophet, an AI-driven PR SaaS platform backed by MDC Ventures. Prior to PRophet, Aaron founded KWT Global, a highly acclaimed PR and brand strategy firm with offices in New York, London and Los Angeles, where he currently serves as Chairman of the agency.  A proud George Washington University alum, Aaron serves on GW’s School of Media and Public Affairs advisory committee. He’s President-elect of PRSA-NY, past president of the Americas for the International Communications Consultancy Organization (ICCO), a former Board member of the PR Council, a former adjunct professor at NYU, writes for Forbes and The Drum and is the creator and host of the popular Brand on Purpose podcast that features companies that do well by doing good. He has deep expertise in marketing technology, brand strategy, reputation management, crisis management and purpose-driven marketing.

About Nicholas Love: Nicholas Love leads the 20+ Digital Center of Excellence at G&S Business Communications. As a graduate of Grambling State University, Nicholas is a recognized public speaker and author on Digital Transformation and Digital Engagement. Nicholas has appeared at SXSW, Netbase Live, Social Media Strategies Summit, Brandwatch Now You Know, and has made several Hootsuite webinar appearances. Nicholas is a two-time Adweek Executive Mentee and, prior to joining G&S, spent several years working in sophisticated matrixed organizations within higher education. Nicholas’s first job as an on-air talent within ESPN’s Digital Media department allowed him to build innovative approaches at each stop.

About Emma Wolfe: In her experience as a communications professional, Emma has harnessed her ability to think critically about clients’ pains and objectives, and strategically lead them toward business success. Working with clients across the technology, media, ad tech and B2C spaces, she understands how to implement and scale fully integrated communications programs. Prior to joining Kite Hill, Emma led the Media & Innovation team at ASTRSK. She began her PR career in San Francisco working at Eastwick and was part of the team that opened the company’s New York office prior to being acquired by Hotwire Communications in 2016.